Discover your own home from home: a feature by Condé Nast Traveller

It's no secret that, in recent years, a lot has changed about the way we travel. It's not surprising: lockdown left us stuck inside, missing our nearest and dearest for months on end, daydreaming of all the adventures that awaited us once normality resumed.

Since the pandemic, the demand for hyper-personal, private and multigenerational trips has increased, with travellers prioritising time with loved ones and unique experiences when they hop on a plane. According to a survey by the Family Travel Association, more than 50 per cent of parents are planning holidays that include their children and their own parents, while Audley Travel launched Audley Private Concierge in 2024 to keep up with demand for the increasing desire for micro-hospitality.

This, combined with a newfound digital nomad lifestyle for many (thank you, remote working) as well as a rising interest in visiting destinations both less touristed and off season, has given way to a wave of companies thinking outside the box when it comes to how we explore the world around us - and The Hideaways Club is leading the way. Founded in 2006 by Stephen Wise, Helmut Schön and Mike Balfour, it is a clever alternative to second home ownership for travellers in the know. The Hideaways Club offers its members an equity share in a global portfolio of exclusive, ultra luxury homes for a fraction of just one comparable property, tied up in a super efficient service that couldn't be easier to use.

Read the full feature in Condé Nast Traveller here.